Top Korean Brands of the Moment
These Korean brands ARE the moment. Learn more, and score some of their best pieces for yourself.
Gentle Monster
Gentle Monster, one of the most iconic eyewear brands founded in 2011, known for experimental design and unique visual. Explore exclusive collaborations with BLACKPINK Jennie and football player Heung-min Son or Parisian haute couture house Maison Margiela and Coperni, Moncler.
Rokh
Taking its name from a right-hand page of an open book, Recto is the Seoul-based brand. The brand’s array of sharp tailored and relaxed clothing is timeless, designed to be worn everyday. Look out for the selection of staple clothing and leather bags.
We11done
We11done is a Seoul-based korean brand founded by Dami Kwon and Jessica Jung duo behind Rare Market, Seoul’s concept store focusing on a hand-picked collection of contemporary and emerging brands. Discover bold coloured prints and oversized silhouettes on Vestiaire Collective.
Recto
Taking its name from a right-hand page of an open book, Recto is the Seoul-based brand. The brand’s array of sharp tailored and relaxed clothing is timeless, designed to be worn everyday. Look out for the selection of staple clothing and leather bags.
Ader Error
Ader Error establised in 2014, focusing on oversized fits and playful colourways. Based on the brands' slogan 'but near missed things', they're consistently inspried by things that people miss in their daily lives. Stay cool in Ader Error's logo T-shirts and wide trousers.
Wooyoungmi
Wooyoungmi, one of menswear’s most exciting labels, had the highest men’s fashion hall sales in Le Bon Marché in 2020. Youngmi Woo is the first female designer to design men's ready-to-wear in Korea and launched her first menswear brand, Solid Homme in 1998, followed by her namesake label Wooyoungmi in 2002.
Rejina Pyo
Rejina Pyo is a London-based Korean designer, known for feminine silhouettes and intricate details. From timeless bags to leather shoes, statement accessories complete your style.
Hyein Seo
Hyein Seo launched her brand in 2014 before graduating from the Royal Academy of Fine Arts Antwerp, drawing inspiration from punk and skate culture.