Sézane, the new Parisienne.
Young, 100% online brand Sézane proposes fashion "à la française", a feminine and easy-to-wear wardrobe, and there's a simplicity and originality about their pieces that we love. The initial focus was on ready-to-wear, but today the label has designed a complete offering, adding accessories, shoes, bags and swimwear.
The story of a self-made-woman.
Behind the Sézane name is a woman, Morgane Sézalory. With a passion for vintage clothing, her story began the day her sister, who was just about to set off for the English capital, left her with a bag full of clothes. An artist to the core, the budding young designer had great fun customising the items, before selling them on the Internet to earn herself a little extra spending money. Her efforts proved such a success that she decided to launch her own site, christened Les Composantes. The year was 2008. Inveterate bargain-hunter ever since she was a teenager, Morgane Sézalory adopted a simple, but original, concept: she would search the shops, modernise her finds and offer them up for sale. The money she earned financed her very first collections. In 2013, she decided to devote herself to design full-time and founded Sézane, a combination of her first and last names. Unveiling feminine fashion, that was suited to everyday needs and wants, the young brand attracted immediate attention.
Even since it was created, Sézane has continued to develop, and today offers a much wider range of items. We can now find shoes made of different materials, leather goods, jewellery and Sézane's leather belts, all with the brand's characteristic flair. Available each season in multiple colours, the Clark bag, for example, has become one of the brand's iconic models.
A revolutionary concept.
Sézane not only offers beautifully-finished pieces, it's also a concept in itself. The pieces are only available via the online store, an innovation in ready-to-wear. The brand brings out four main lines a year, but also delivers eagerly anticipated capsule collections. Made by the best workshops, its clothes reflect a taste for originality, perfect lines and luxury fabrics. Each item is "fabriqué avec amour" (made with love), as proudly displayed on its labels. Finally, Sézane has collaborated with Madewell, sister brand of J.Crew, for a capsule collection combining Parisian chic with New York style.
In keeping with the "effortlessly chic" flavour of in French fashion, the label is constantly reinventing the basics of the feminine wardrobe. From tiny, lightweight dresses to leather models, Sézane creations are simple and well-cut, which is what makes them stand out season after season. Well worth a mention among the brand's iconic items are: