Philipp Plein: bold design, rebel spirit.
With his provocative and outrageously blingy air of being untamable, Philipp Plein has managed to make his mark in the world of luxury. Adopted by famous footballers and rappers, the brand is successful on a global scale thanks to collections of clothing and accessories, which include, amongst other items, T-shirts with skulls and crossbones, fur jackets, leather trousers and crocodile skin handbags.
Breaking into showbusiness.
German designer Philipp Plein took his first steps in the world of fashion in 2004 with a collection of military jackets embellished with a Swarovski crystal skull and crossbones. The tone was set - his style would be bold, to say the least. Philipp Plein knew how to surround himself with the right people and collaborated with models like Naomi Campbell and Heidi Klum, rapidly propelling his brand to the centre of the stage. After opening his first boutique in Monte-Carlo in 2009, Philipp Plein played his best card - in 2012 he partnered up with the world of football and dressed the AS Roma players.
Numerous sportspeople succumbed to the brand's charms, names like David Beckham, Arturo Vidal and Nicolas Anelka. And they weren't the only ones, very quickly Philipp Plein won over the world of rap, and personalities as popular as Snoop Dogg adopted his jogpants, baggy jackets and T-shirts with provocative prints.
In addition to a clothing line, Philipp Plein offers a complete range of accessories in a style which is just as authoritative. Since 2006, the brand has been offering, amongst other items, shoes, belts and scarves with decidedly rock'n'roll prints. Embellished with metal studs and chains, Philipp Plein's leather bags are no exception to the rules of the German company - the more the merrier.
From the world of luxury to the sports hall.
Today, the brand's reputation is well-established. Often controversial, the T-shirts printed with skulls and crossbones, sharks and naked women are nevertheless Philipp Plein's winning cards. The brand's boutiques, always in strategic locations, have multiplied in cities like Paris, Milan, Los Angeles and Hong Kong. At the end of 2016, the rising designer also launched a new brand called Plein Sport. Less brash, more casual, it has today become the top luxury sports brand in the world.
By associating himself with the worlds of football and rap, Philipp Plein made a place for himself in the universe of showbusiness. Despite a tendancy for dark colours - black and white - the German label is proud of its extravagant style, evident in its clothing and its fashion accessories. Like the collections, Philipp Plein's fashion shows are a real celebration, attracting crowds and photographers from the world over. Amongst his iconic pieces, we can mention: