Stan Smith by Adidas: iconic women's shoes.
The leading sportswear brand in Europe, the second worldwide, Adidas provides clothing and footwear for the greatest international athletes and has been doing so since it was founded in the 1930s. But the label, which has admittedly made a mark for itself as equipment-supplier for the Olympic Games, has also found much more popularity among fashionistas across the globe. Certain Adidas trainer designs have now become absolute must-haves, including the Superstars, the Gazelles and the world-famous Stan Smiths.
Must-haves for fashionistas.
Thrust back into the fashion spotlight in 2013, Stan Smiths occupy a well-deserved space in the wardrobe of all good self-respecting fashion lovers. First put on the market by the sportswear brand in 1964, the shoes then known as "Adidas Robert Haillets" owe their name and their design to the famous French tennis player. In 1973, Adidas signed a contract with tennis legend Stan Smith, which would lead it to rechristen the shoe in his honour five years later. In 1990, the design sold in excess of 22 million pairs in the world and officially entered the Guinness Book of Records. These trainers have been classed as absolute must-haves for several years now.
The original design, in white leather with a decorative green heel tab on the rear, is unisex and highly-coveted by fashion addicts the world over. Whether you are a shoe lover, a sneakers addict or just enjoy wearing trainers even when you are not taking part in sports, you are bound to fall for the casual style, which will add a modern, urban touch to your day-to-day outfits. Paired with jeans and a baggy T-shirt for a casual look, and even worn with a glamourous dress for a quirky evening look, Stan Smiths can be described as the footwear that goes with everything for any occasion.
Your loyal daily companion.
Apart from the original, white and green version we are all familiar with, Stan Smiths exist in multiple versions, designed as part of successive collections and seasons but also the fruit of different collaborations. Amongst the most memorable partnerships the sportswear brand has entered into with prestigious names, we will particularly remember the collaboration with the singer Pharrell Williams. Bright colours, pastel tones and metallic finishes, spotted prints, zebra stripes and leopard prints, with velcro or laces, in smooth leather, suede or imitation crocodile… There is a huge choice and although one version of this iconic trainer is followed by another, no two of them are the same.
Timeless, but very contemporary, Stan Smiths will marry perfectly with a pretty little dress and a chic coat to give a very feminine outfit. Paired with a rolled-up pair of Mum jeans and a baggy top, they will give you a cool, modern look. Finally, for an all-over sportswear look, opt for a colourful combination to which the brand holds the secret.